WHAT WE DO

WORK WITH THE BEST MINDS TO REACH THE BEST RESULTS
We are experts in the following fields

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ONLIFE AND HOW TECHNOLOGY IMPACTS HUMANS AND BUSINESS OPPORTUNITIES

The blurring of the distinction between reality and virtuality and the blurring of the distinctions between humans, machines and nature is increasing. Customers, consumer behavior and business opportunities increasingly need to be understood according to these circumstances.

Since the beginning of the millennia we have investigated how customers live between reality and virtuality in both academic and professional terms.

We have provided ingredients for many different business solutions during the years and we are especially experts in the field of children, youth and families when it comes to understanding onlife and its possibilities.

Our approach will give new models to build new business on and expand your current business in new meaningful ways.
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FOLLOW THE CUSTOMER OR CUSTOMER JOURNEYS IF YOU WILL

Our customer journey approach is based on what customers actually want to achieve in their life with regards to the specific topic.

We keep a sharp eye on the emotional aspects of the journey and we identify where and how to increase value and reduce obstacles. We follow the customer not the product!

There are four crucial moments of truth that we focus on when we follow the customer: search & evaluate, purchase, consume and advocate.

We provide powerful ingredients for each moment of truth that will help you differentiate yourself from competitors and make a true difference in the eye of the customer.

Our approach will make it possible for you to understand exactly where and how you can really make a difference.
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KIDS BEHAVIOR, THEIR CHOICES, THEIR INFLUENCE ON DECISIONS AND PURCHASE

Major global companies choose us due to our many years of expertise in interviewing and understanding children.

So if you want to know how to be meaningful and the number one choice to kids, we would be glad to help you out.

Do you want to know how much influence kids have in the family? How you can co-create with kids to make sure that you are relevant and unique so you actually can compete with YouTube?

No matter what your questions are, we will give you answers that will have positive impact for your business.

From kids you learn the truth about how good you are as an interviewer. Actually, if you first learn to be sensitive towards how to approach kids – you master the qualitative skills per se.

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FUTURE
SCENARIOS

We are known for our mind-blowing future back processes which will give you a breathtaking understanding of how your business and industry will develop over the next 10 to 15 years. How we do it? Well, that is our little secret, but one thing is for sure; our approach will provide you with a whole new understanding of how you can develop more relevant and powerful strategies that are in line with consumer needs and the zeitgeist of the moment.

We will provide you with a coherent overview of what will characterize the development of your business and industry and what strategic directions and innovations you can pursue to grow your business – one step ahead of your competitors.
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A BETTER AND STRONGER INNOVATION CULTURE

In a world of increasing complexity being agile both as leaders and companies means the difference between success and failure.

But agility and innovation is much more than sprints – it’s a mind set. We have a proven track record of developing the agile mind-set and releasing the power of innovation among both leaders and employees.

We can help lay the foundation for a strong innovation culture by challenging and developing your mental models and teach to think in new boxes.

We introduce and demonstrate tools that give you unique opportunities to reach customers in more relevant and meaningful ways and to understand how there is much more potential in your business than you realize.
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MARKETING 
AND SALES

Excellent marketing and sales opportunities require a solid knowledge of one's customers. What really makes your products and marketing different for your customers? Who are your customers and what contexts are essential to understand in order for you to optimize sales?

We have a proven track record of delivering powerful ingredients that will help you create the solutions those questions address.

We give you the insights and solutions needed to reach your customers on what really matters to them.
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Hauser Plads 32, 2. sal
DK - 1127 København K

CVR: 38899848
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